Life insurance has been around for hundreds of years, and in some
cases, has become a much better product. The insurance companies have
been able to develop mortality tables, which are studies of statistical
patterns of human death over time...usually over a lifetime of 100
years. These mortality tables are surprisingly accurate, and allow the
insurance companies to closely predict how many people of any given age
will die each year. From these tables and other information, the
insurance companies derive the cost of the insurance policy.
Modern
medicine and better nutrition has increased the life expectancy of most
people. Increased life expectancy has facilitated a sharp decrease in
life insurance premiums. In many cases, the cost of insurance is only
pennies per thousand.
There is really only one type of life
insurance, and that is Term Insurance. That means that a person is
insured for a certain period of time, or a term. All of the other life
insurance products have term insurance as their main ingredient. There
is no other ingredient they can use. However, the insurance companies
have invented many, many other life products that tend to obscure the
reasons for life insurance. They also vastly enrich the insurance
companies.
Term Insurance
The most basic life
insurance is an annual renewable term policy. Each year, the premium is a
little higher as a person ages. The insurance companies designed a
level premium policy, which stopped the annual premium increases for
policyholders. The insurers basically added up all the premiums from age
0 to age 100 and then divided by 100. That means that in the early
years of the policy, the policyholder pays in more money that it takes
to fund the pure insurance cost, and then in later years the premium is
less than the pure insurance cost.
But
this new product caused some problems. Insurers know that the vast
majority of policyholders do not keep a policy for life. Consequently
the level term policyholders were paying future premiums and then
cancelling their policies. The insurance companies were delighted
because they got to keep the money. But over time, they developed the
concept of Cash Value.
Cash Value Insurance
With Cash
Value insurance, a portion of the unused premium you spend is credited
to an account tied to your policy. The money is not yours...it belongs
entirely to the insurance company. If you cancel your policy and request
a refund, they will refund that money to you. Otherwise, you have other
choices:
1. Use the cash value to buy more insurance
2. Use the cash value to pay existing premiums
3. You may borrow the money at interest
4. If you die, the insurance company keeps the cash value and only pays the face amount of the insurance policy.
So, does this cash value product make sense? My response is "NO!"
Cash Value Life Insurance comes in lots of other names, such as:
- Whole Life
- Universal Life
- Variable Life
- Interest Sensitive Life
- Non-Participating Life (no dividends)
- Participating Life (pays dividends)
Many life insurance
agents and companies tout their products as an investment product. But
cash value insurance is not an investment. Investment dollars and
insurance premiums should never be combined into one product. And
investment dollars should NEVER be invested with an insurance company.
They are middle men. They will take your investment and invest it
themselves, and keep the difference.
Think about the methods that
agents use to sell life insurance, and compare them to any other type of
insurance. What you'll see is that life insurance sales tactics and
techniques are ridiculous when compared to other insurance products.
Would
you ever consider buying a car insurance policy, or homeowners policy,
or business insurance policy in which you paid extra premium that the
insurance company kept, or made you borrow from them? But, curiously,
life insurance agents have been wildly successful convincing otherwise
intelligent people that cash value life insurance is a good product to
buy.
But,
in my opinion, that agent would have violated his fiduciary duty to the
client, which is the duty to place the client's needs above his own.
The agent would also have to set aside his conscience.
My opinion is that life insurance agents operate from one of three positions:
1. Ignorance - they simply don't know how cash value insurance works.
2. Greed - they know exactly how cash value insurance works and sell it anyway.
3. Knowledge and Duty - they sell term insurance.
Which agent do you want to do business with?
How do I know this stuff? Because I sold cash value life insurance early in my career.
When
I started as an insurance agent in 1973 I knew absolutely nothing about
how life insurance worked. The insurance company taught me to sell
whole life insurance, and to discourage clients from term insurance.
But, after some time of reading and research, I learned that cash value
insurance is a bad deal. I began to sell only term insurance. I refused
to set aside my conscience. I also went back to some early clients and
switched their policies from cash value to term.

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